Paper Title :Selection Criteria Forfood Packaing Innovation In Thailand
Author :Wasana Komonwatthanapong, Hataikarn Manuspiya, Chatchawan Chaisuekul, Pattravadee Ploykitikoon
Article Citation :Wasana Komonwatthanapong ,Hataikarn Manuspiya ,Chatchawan Chaisuekul ,Pattravadee Ploykitikoon ,
(2015 ) " Selection Criteria Forfood Packaing Innovation In Thailand " ,
International Journal of Mechanical and Production Engineering (IJMPE) ,
pp. 61-65,
Volume-3,Issue-9
Abstract : Packaging technology can be used as a business tool for competitive advantage in the food industry to comply
with consumer lifestyle urgency and the aging population. Currently, there are several researches on innovative food
packaging nationwide from both academic institutes and industrial firm in Thailand. The selection of these for transfer to
industrial is crucial. There for this paper is intended to propose the criteria for selecting the most suitable technology
packaging support to food industrial in Thailand. Literature review on innovative packaging was conducted for study the
alternative technology and also the literature on technology selection in various researchers was reviewed to propose the
suitable criteria for selecting the food packaging technology. In addition, in-depth interview with nine participants in the
relevant sectors was conducted for study the opportunity on innovative food packaging in Thailand.
The results of literature review we focus the innovative packaging technology through functionality and through resource or
environment. It can be proposed four main criteria influencing to selection for food packaging technology as(1) Technology
Aspect (2) Marketing & Business Completion (2) Financial & Economical and(4) Strategy, Social and Environmental
Criteria. These main criteria may be separated to twenty-one sub criteria. For the result of in-depth interview can be
summarized three main points for opportunity of innovative food packaging in Thailand as;(1) The innovative food
packaging in Thailand may be driven by the large food firms under corroborate with university or research institute.(2) The
Research and Educational institution is conducting research on some innovative packaging technology such as active
packaging, intelligent packaging and biodegradable packaging. They believe that whenever the innovative technology from
developed countries to expand close to local, their research will be useful for transfer to food industrial. (3) New vision of
Thai regulation and current global trend may drive the entrepreneur has developed advance technology to survival.
Keywords- Innovative Food Packaging Technology, Selection criteria, Current Trend
Type : Research paper
Published : Volume-3,Issue-9
DOIONLINE NO - IJMPE-IRAJ-DOIONLINE-2910
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Copyright: © Institute of Research and Journals
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Published on 2015-09-03 |
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